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Protecmedia participates in the Digital Media India 2020

The 9th edition of the Digital Media India will be held on February 18th and 19th 2020 in Delhi.

Protecmedia will participate in the 9th edition of Digital Media India, the WAN-IFRA event to be held on February 18th and 19th 2020 in Delhi.

It is a yearly event organized by WAN-IFRA (World Association of News Publishers), whose objective is to promote the ideas generation and exchange on digital revenues and technology. It will feature a carefully designed program of presentations, lectures and 'networking' spaces that will deepen into the major business, publishing and digital issues affecting the sector. This is a great impact event that will be attended by the main editorial media in India.

'Growing Big in Digital': The media sector is in a crucial transition period, in which the digital transformation will be the key to ensure the future of the business.

The meeting will bring together over 200 senior publishing executives from more than 15 different countries. Attendee profiles represent all stakeholders: CEOs, CDOs, senior editors and journalists, digital chief editors, CMOs, digital revenue strategists, sales managers, media buyers and advertising agencies.

The event aims to show publishers the ways to develop the digital media business in a profitable way.

The concept that will guide the course of the conversations will be 'Growing Big in Digital', and will be developed through the following sessions:

· 18th February 2020

‘Digital Advertising’

‘Alternate Revenue Streams’

· 19th February 2020

‘Technology and Digital Journalism’

‘Online Video’

‘Digital Transformation’

In each of them, we will see relevant case studies, inspiring ideas and examples of successful business models that are a reference in digital transformation.

This is a great opportunity to learn in detail about the latest media trends, including case studies of the most successful digital monetization strategies.

Protecmedia will take part of the event with the aim of inform about the latest updates on our products. We will be located in the 'coffee break' area, in a space from where we will show the main improvements developed, whose advantages lie in the advance towards the digitalization of the media and the increase of the value of each of our client's business.

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