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Protecmedia Customers, guests of honour at Digital Media LATAM 2019

From 11 - 13 November, the Digital Media LATAM 2019 will be held in Rio de Janeiro, the leading event concerning the digital transformation of the Latin American news industry. We will be there to support the outstanding participation of our clients.

Digital transformation is the road map that has guided the way forward for the media in recent years, which has involved significant challenges and the need for strategic solutions that lead to profitability. For this reason, Rio de Janeiro is ready to host the leading event about digital transformation in the Latin American news industry, the Digital Media LATAM 2019, from 11 - 13 November.

For three days, media executives, journalists and suppliers will meet and share valuable information, experiences and success stories that help deal with the main changes and trends in the news business in the region, as well as providing the tools and inspiration to improve the strategy of their companies together with the leaders in the news industry of Latin America and the world.

Protecmedia, present at Digital Media LATAM

The programme for the event includes conferences, panel discussions, networking events, launches of specialist reports and the ceremony of the Digital Media LATAM 2019 Prizes, which will recognise the most outstanding projects in the Latin American news industry. In this edition, one of the most competitive, 120 projects from 45 companies in 12 countries will participate, among which it is worth noting the presence of La Voz del Interior, El Debate, Clarín and Diario Los Andes, all clients of Protecmedia that have been chosen as finalists in various categories of the prizes.

Another of our clients that will be present at the Digital LATAM is STRAUSNEWS Media, a group of 17 community weeklies from New York that will share their success story based on the implementation of our cloud editorial solutions. Our platforms’ efficiency has allowed them to reduce the time needed to create more attractive content for different platforms, making it possible to establish a centralised workflow in a potent and intuitive interface.

The Protecmedia team will be in Rio de Janeiro to find out more about current trends in the industry and to support not just the presentation of STRAUSNEWS Media but also all our clients that are nominated in the Digital Media LATAM 2019 Prizes.

As regards the themes of the conference, the Digital LATAM will examine subjects like monetisation, the diversification of business models, the need for new digital narratives and creative distribution strategies, the boom in alerts and push notifications, the management of digital audiences and subscription models and new technological trends for the generation of content.

This event will be the perfect opportunity to talk about what’s on the horizon, the needs of audiences and new trends with 2020 around the corner. Our task is to offer the best possible solutions to meet the challenges of the future.

See you in Rio de Janeiro!

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